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Honestly at a certain point labels only help when you share a common definition with your audience.
If I call myself a socialist I need to preface it by defining socialism because everyone above 25 still thinks it means autocratic dictatorial regime where the government owns your underpants.
I just tell people that democracy is better than monarchy so we should expand that to workplaces and give workers a vote on the direction of their workplace. Most people are more amenable to this than dropping the S word or god forbid C word.
Yeah they were separate apps launched together (galaxy brain idea). Allo was then canned pretty early on.